Early Brews,
Early Votes
Coffee sleeves and cafe signage to encourage early voting at campus voting hubs
Designed for Bert’s Cafe, a busy cafe located inside the Undergraduate Library at the University of Michigan, Early Brews, Early Votes will point students to the campus voting hubs during the early voting period, encouraging them to vote early instead of waiting until Election Day.
This project was adapted and implemented for the Fall 2024 Election across 15 cafes and dining halls on campus in collaboration with the University of Michigan Creative Campus Voting Project, UMICH Votes Coalition, and the U-M Dining Department.
Column Decal
This column at the condiment counter at Bert's serves as a prominent early voting encouragement with a QR code large enough to be scanned by students waiting in line.
Mini Posters
Students can find details on the convenience of early voting from these posters placed on the condiment counter, easily accessible while stirring coffee or passing by the elevators in the library.
Info Cards
Placed at the cafe-adjacent study spaces, these info cards provide students with a map to the nearest voting hub, which they can take with them as they leave the library.
Coffee Sleeves: Info “To-Go”
For students who are just making a quick stop at the cafe, coffee sleeves give them information to-go: a QR code and a call to action to head to the voting hubs early.
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Stickers
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Pins
